Something like

DIEGOGARCITY
bet you’re gonna see this more often

Never heard of
DIEGOGARCITY?
That’s about to change

edit: typo

Or, to continue Dutchtoo’s theme:

Appearing soon:

A product of harmless drudgery

or an abbreviated version of this

in banner headlines or some such designed by someone more artistic than me.

I like both Dutchtoo’s and Eliza’s ideas.

Or,

diegogarcity, n.

Etymology: <Diego Garcia , an island+ ITY, suffix>
The faculty of repeatedly hearing a seldom-used word or phrase.

2003 ALDIBORONTI wordorigins.org 23 Aug. no, diegogarcity doesn’t do it

...

(or with a better explanation than mine)

OR JUST

diegogarcity does it at wordorigins.org

OR

harmless drudgery works at wordorigins.org

....

Harmless drudgery (useless, most probably think) is what I’m doing right now ...

Or like a movie promo:

DIEGOGARCITY
Coming soon
to a dictionary near you

EDIT:

And then you need a tag line of course:

Look it up, or it will find you!

(image emoticon ‘jumping with enthusiasm’ here >)

EDIT 2:

And you could add:

“From the makers of CANOE”

(god, I’m on a roll)