Word Clouds: The Mullets of the Internet

Jacob Harris has a piece on the non-utility of word clouds over at the Nieman Journalism Lab.

Word clouds are basically a lazy way to inject a graphic and superficial analysis into a story. There are times when they can be useful, but as Harris points out, there is almost always a better way to visualize textual data.

Be sure to click on the links in Harris’s story for the examples of good and bad data visualization.

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