synergy

Words come into and go out of fashion. Sometimes, a particular word will catch a wave of popularity and become overused to the point where it becomes essentially meaningless and is used primarily to show that the speaker is fashionable and up on the latest trends. Such words are buzzwords, and you often see them in business writing, as firms indicating through their language that they are on the cutting edge of their field by using cutting edge language. A good example of a buzzword is synergy. The word hit its peak of popularity in the early 1980s. It is still common, but perhaps not as overused as it once was.

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